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Starting a fashion label one year after the financial crisis of 2008 was undoubtedly a bold move. And that’s exactly what bright-eyed, 24-year-old, fresh out of college Reema Al Banna did. Her brand Reemami captures that spirit of a daring and thriving generation that rooted itself in a recovering region.…
They may be impatient and love selfies but Millennials are also the first generation in history to be worse off than their parents. Here are some exceptions to that rule. AYAH BDEIR Bdeir is a 33-year-old graduate of engineering from AUB who got a Master’s at MIT before founding…
Proving that nice guys do finish first, Brunello Cucinelli makes a case for graciousness as a shrewd business approach. Brunello Cucinelli is one of fashion’s most expensive labels, famous for top-end knitwear and sharp suits favoured by the likes of James Bond star Daniel Craig. But it has an unusually…
The latest groundbreaking project by award-winning author Hassan Blasim is ‘Iraq+100’, for which he edited the work of ten Iraqi writers asked to imagine their country in the year 2103. Citing a lack of contemporary sci-fi and contemporary genres in Iraqi literature, Hassan Blasim and British publisher Ra Page asked…
She’s got 26 million Instagram fans following her every move and desperate to buy whatever she eats, drinks and wears. We meet with the 21-year old social media phenomenon and her latest accomplice, Tommy Hilfiger. Gigi Hadid is catnip to the young, and famous in all the ways this generation…
Eschewing simplicity for spectacular complexity, Hussein Bazaza is a rapidly rising star in the fashion industry who’s of the opinion local designers are wary of taking risks. That’s why this imaginative 26-year-old maverick approaches his own designs without fear, creating narratives rich with imagery and his growing legion of customers…
Cairo is a city of scale – it’s the first thing you’re confronted with when you see it from the aeroplane. Not only can you see the Pyramids of Giza, the city’s oldest and most famous example of art at scale, but there are also the vast tracts of red,…
The fashion industry is undergoing a major shake up. Both Tom Ford and Burberry have adopted a see-now-buy-now system, where ever since their SS17 runways in New York and London, buyers can purchase looks directly. Increasingly, the lag between demonstration and delivery is vanishing, while mobile commerce is becoming the…
Tadashi Yanai started out making fashion at knockdown prices. Then he saw a future in simple, quality clothing. Now the owner of Uniqlo wants to turn his retail company into something that matters. As he approaches an age others may consider retiring at, Tadashi Yanai, the most successful businessman in…
YOUR DESIGNS ARE ORIGINAL AND STAND APART FROM THE CURRENT TRENDS IN THE REGION IN THEIR MINIMALISM AND UNDERLYING PHILOSOPHICAL APPROACH. HOW DID THIS COME ABOUT, AND HOW HAVE THEY BEEN RECEIVED? I believe in putting together collections that are well thought of, simply because I believe fashion is an…
